Public Speaking & Writing: How to Expand & Impact your Audience-Part 2 (Words to Avoid)
Why to Choose your Words Mindfully
You have a very important message you get across. You’re a leader. There are people waiting to hear from you. These are people who are ready to change themselves, a system, or some component of their personal or work-related life or both. Yet they need you to show them how. You have the information, the experience, the vision. Here is how to successfully communicate it to them.
Ways to Use these Word Strategies
These strategies are effective for both speaking your information and writing your information. Realize that it will be easiest to practice this in writing than in speech. The reason for this is that the components of speaking and writing are different. More time is allowed for language formulation when writing. When you get really good at this in writing, you’ll have an easier time transitioning to effectively using these strategies in speaking.
How these Strategies Work
The purpose of the following examples and word replacements is to help you convey your message much more clearly to your audience. The examples provide a word to avoid and a word to replace the avoided word. Remember, your audience can be one person or a hundred or more people. They can be listening to you speak or processing what you’re writing.
2 Words to Avoid and their Replacements
Word #1 (Although)
AVOID: Although
Benefit: Avoiding the use of the word “although” forces you to break your one long sentence into two simpler sentences. The pause after “however” catches the listener’s attention.
Original Example: Although many service providers know their subject well, they have a hard time conveying it.
Replace with: However
New example: Many service providers know their subject well. However, they have a hard time conveying it.
Word #2: To (verb)
AVOID: To (verb)
Benefit: To (verb) is more passive. When you use active verb forms, you bring your audience into your experience more directly.
Original Example: You have the power in the word combinations you choose to either hasten the learning rate of your audience members or to prolong it.
New example: You have power in the word combinations you choose. You can either hasten the learning rate of your audience members or prolong it.
Summary
Your spoken and written words are critical to leaving your audience with every bit of your information (and YOU) that you want them to remember. To catch the listener’s attention, pause after using the word “however” as a replacement for “although”. Replace “to (verb)” with the verb itself to engage your audience more fully.
To your communication excellence,
Cher
May 3rd, 2014 in
Public Speaking, Presenting, & Visibility | tags:
acting versus reacting,
action steps for business-building,
audience engagement,
audience feedback,
balanced thought,
balanced thoughts,
becoming more visible in business,
behavior modification,
building a business,
building credibility,
business coaching,
business expansion,
business growth,
business marketing,
business owner communication skills,
business owner presentation skills,
business strategies,
business-building strategies,
business-building tools,
change negative behavior,
choose manageable steps,
cognitive therapy,
cognitive-behavioral,
cognitive-behavioral therapy,
comfort zone in business,
comfort zones in business,
commitment to business-building,
communicating,
communication,
communication in marketing,
communication skills in marketing,
confidence-building in public speaking,
credibility and public speaking,
effecctive speaking,
empowerment for business,
empowerment in business,
empowerment in moving through discomfort,
engage audiences,
engage your audience,
entrepreneur growth,
entrepreneur marketing tips,
entrepreneurship,
examples of how to write well,
expanding a business,
facing fear,
fear,
getting over insecurity,
growing a business,
growing business,
growing your business,
how to calm nervies in public speaking,
how to decrease nervousness in public speaking,
how to engage an audience,
how to engage your audience,
how to face fear,
how to gain more followers,
how to grow a list,
how to grow my followers,
How to make your marketing message stick,
how to public speak,
how to publicly speak,
how to read an audience,
how to speak,
how to succeed with public speaking,
how to succeed with writing,
how to write,
ideas for growing a business,
insecurity,
leadership,
marketing for business,
marketing for businesses,
mindfulness,
motivation to succeed in business,
moving beyond blocks in your business,
overcoming public speaking fears,
personal and business growth,
personal choices for business growth,
positive thinking,
power of spoken words,
power of written words,
presentation tips,
presentations,
public speakign credibility,
public speaking,
public speaking nervousness,
public speaking success,
questions to promote business growth,
resolving insecurity,
self-growth in public speaking,
self-improvement,
shifting negative thoughts,
speaking,
speaking for engagement,
spoken words,
starting a business,
successful communication,
taking action in business building,
thought record,
tips for workshop presentations,
tips for workshops,
Visibility in business,
woman business coach,
women entrepreneurs,
women in business,
workshop fears,
workshop presenting,
workshop techniques,
workshops,
writing,
writing for engagement,
writing well,
written words
Wow, power of words 🙂 How it changes its frequency just by replacing another word. Thank you Cher for sharing.
Cher – This information is very helpful and interesting to ponder, once again a big Thank You for sharing your wisdom!
Teena
http://www.coupletherapyconnection.com
Wonderful Cher, thank you for this. It is interesting that we don’t always realize how important word choice is. Your blog points out that just a minor tweak can really make a difference in how we are viewed and how professional we appear.
Hey Teena – great tips. You’re right – those sentences would be much easier to follow. In this world of way too much info, making things simpler to follow is a great idea;)
Oops – writing too fast – I meant Cher;) Had just looked up and saw Teena’s comment. I guess I need to slow down my writing as well as my speaking;)
Very interesting post, Cher! ~ I agree about the word “to.” I had to wrestle with my editors over that one (during a book project four years ago). They kept wanting to add “to” to several of my more conversational sentences. I ended up giving in – despite not agreeing. And still to this day, when I read parts of that book, I cringe.
Tina, thank you for pointing out your own personal experience with use of the word “to”. Can I ask what it was that caused them to make that suggestion?
Cher
Dorothy, yes-the less the brain has to process, the quicker the ability to absorb the information and apply it, provided the content and organization is sound.
Cher
Love these Tips Cher and the examples are great. Thank you for your expertise!
Martha,
You’re very welcome 🙂
Cher
Tina,
You’re so welcome.
Cher
I’m sorry I spelled your name wrong on my last reply Teena.
Cher
Sangita, you’re very welcome. I like how you have phrased it that the wording changes the frequency 🙂
Cher
I am loving these tips as I am speaking more now…thank you so much Cher!!! You are awesome!
Kerry, thank you so much. You are a rock-star out there in the public eye… Keep shining!
Cher