3 Straightforward Strategies to Fuel your Audience to Want More
Why it’s Important to Fuel your Audience
It’s important to fuel your audience because you want to stand out as unique in your niche market. Your audience craves value. These strategies will create value for your audience in your live presentations and copy material.
3 Straightforward Strategies to Fuel your Audience to Want More
1. Share Real-life Examples
Take time to develop real-life examples
When you provide examples, you build a bridge for your audience. The audience can then APPLY the knowledge rather than simply KNOW it. We all can think of information we APPLIED that made the information more POWERFUL. For example, most of us know healthy eating behaviors (portion control, avoid too much fat and sugar). We feel more powerful when we actually implement those behaviors. Examples synthesize the information for the audience members. Examples feed the audience leaving them thoughtful about what other examples exist. What examples can you use in your presentations, blogs, programs, products? Illustrate your key points using examples. Illustrate using real-life scenarios. Illustrate to leave your audience wanting more.
2. Lessen the Work Load for your Audience
Package the Information=Summarize
Summarize the main points of the information. When you summarize, you remind your audience that YOU’VE TAKEN THE TIME to package the key points for them. Packaging (summarizing) the key points makes it more likely that they will synthesize and apply the information. When you package information, you solidify your audience’s learning. Part of your package should be how you’ve either answered their questions or solved their problems. When you solidify your audience’s learning, you make a deeper impression on them. They will want more from you.
3. Appealingly Call your Audience to Action
Confidently Craft and Voice your Call to Action
Remind your audience WHY you shared the information with them. Appeal to their problems. Offer them a hard and fast solution to their problems. Appeal to their questions. Answer their questions. If you can’t solve their problems in a hurry, give them the first steps to get them started. How will your services or product impact them? Crafting your call to action causes you to put yourself into your audience’s shoes. Feel confident about your call to action. Calling your audience to action from an attention grabber and solution-oriented point of view leaves them wanting to solve their problems. It leaves them wanting more from YOU.
Summary
To stand out as unique in your niche market, you need to leave your audience wanting more. You leave your audience wanting more when you deliver value. Deliver value by:
- Sharing real-life examples
- Summarizing the information into a package
- Confidently crafting your call to action with appeal
Contact Cher
If you’re interested in learning how to systematically attract clients through live, written, video, or teleclass presentations, contact Cher Gunderson at (920) 362-2359 or email her: cher@masteryouraccent.com.
Share your Experiences, Comment, or Ask Questions
We hope this blog was valuable to you. Click on the comments section at the end of this article, scroll to the bottom, and leave a comment and/or question. Share your own personal experience with fueling your audience to want more. Do you have questions? We’ll be happy to respond. It is Master Your Accent’s mission to equip professionals with tools to create personable, compelling presentations that move audiences to action.
Success in fueling your audience to want more!
Cher