4 Ways to Create Engaging, Personable, Authentic Presentations
How to Create Engaging, Personable, Authentic Presentations
Types of Presentations
As a heart-centered entrepreneur, you value the success you see in your clients. Creating value for your potential and current clients is accomplished in many ways. One way to create value is by giving valuable informational presentations. I’m here to support you in creating engaging, personable, authentic presentations. You want your presentations to engage and establish trust in you and your expertise. Your informational presentations can come in multiple forms. You might write blogs, create videos, teleclasses, or live presentations.
How to get Started with Creating Presentations
1. Decide on a topic
2. Describe the value
3. Add personality to the content
4. Create a catchy, juicy title
Choose a Topic Near and Dear to you
Create self-confidence. For writing blogs, videos, or presentations, you’re going to first decide on a topic. That topic is going to be something near and dear to your heart; something that you feel confident writing or talking about.
Examples of Describing Value
Describe what your information is worth. What you’re going to do next, is NOT develop your title. You’re going to put into words the value of your topic to your audience. You’re going to delineate four to five points of how it’s valuable to your audience.
Here are some examples of how I described value in a free offer in the form of a video series. I explained that the value of it is that you will become more confident with your speaking and presentations, you’ll be less stressed when developing copy or presentation material, because you’ll have a structure. I further point out that both of those things will lead to you being more productive and having more time to spend on other aspects of your business, or your leisure in your life.
The other values of the free video offer I’m putting together is that you become seen as a trusted advisor. Your audience and potential clients become attracted to your services because they feel a sense of connection with you. Those are some benefits and VALUE of the services I provide as a public speaking and communication skills trainer.
Examples of Infusing Personality into your Presentations
Let’s go to the idea of putting personality into your presentations. Give your audience a personal connection to you. When I give presentations on the dynamic public speaking and communication skills training that I offer, I explain my early days of public speaking. I was giving a presentation to an adoption organization years ago. I had never had any public speaking training other than speech class in high school and college. I felt compelled to share my own experience as an adoptive mother to the hundreds of people in this organization. I gave the introductory speech for the keynote speaker. The response I got was that people came to me in tears and said they were so moved by my speech and saw so much value to what I had to share.
Share your Experiences
Remember, in order to create engaging ,personable, authentic presentations, you want to create a story. That is when I first realized the impact I could have in sharing my own experience and wisdom with others. My second experience occurred when we fast forward to a few years ago when I began developing my accent modification business, which equips international professionals with spoken English communication tools to decrease their risk of misunderstandings so they can fully express their skills, talents, personalities, and spirits.
I was getting the same feedback when I would give presentations; that I was so easy to listen to, that what I did was so captivating, and that the audiences were engaged and wanted to learn more. Audience members were giving me referrals during my calls to action, that in many case, to be honest, I wasn’t expecting.
Share your Vulnerabilities
I want you to know another component of how I developed my passion for connecting professionals with their clients and their markets through dynamic verbal and nonverbal communication skills. The other component was the amount of FEAR and APPREHENSION I felt when first doing these public presentations. I remember getting up in front of my first networking group and feeling like I was going to faint, but talking myself through the process, because I knew I wasn’t going to be able to help others if I didn’t support myself to fell the fear and do it anyway.
When I would write blogs, and even when I did my first telesummit, I was nervous wondering if what I had to share was what people were looking for, and would I be accepted? I absolutely LOVE the work I do, and that is why I share my own personal experience with you. That’s why you want to share your own personal experience with your audience when you write your website, blog, social media, promotional copy, or otherwise, and when you create your presentations, whether virtual or live.
Create a Juicy Title
Capture your audience’s attention from the start. Let them know you’re going to give them valuable content. Value can be created, as I alluded to above, by showing your audience how you’ll make their life easier, how you’ll help them remove struggle and difficulty. Use words such as: Easy, Reduced, Learn, Sure-Fire, Free, Discover, Avoid, Tips, Increase, Decrease, Simple, Quick, Fast, Breakthrough, Overnight, Transform. There are many more…
4 Steps to Creating Engaging, Authentic Presentations
Getting back to you developing your presentation, not only are you going to: 1.) Develop content what is near and dear to your heart and what you feel passionate about, 2.) lay out the values and benefits of your information for your audience, but you’re also going to add 3.) personality to your content. You’re’ going to somehow blend in your own personal experience. 4.) Lastly, you’re going to create a catchy, juicy title that draws your audience to want to listen to this topic or read about this topic.
If you enjoyed and benefited from this article, and feel more empowered to create engaging, authentic presentations, you may want to check out:
Share your Experiences, Comment, or Ask Questions
We hope this blog was valuable to you. Click on the comments section at the end of this article, scroll to the bottom, and leave a comment and/or question. We’ll be happy to respond. It is Master Your Accent’s mission to equip professionals with tools create personable, compelling presentations that move audiences to action.
Happy presenting to you!